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Project type
Branding, Naming and Visual Identity Development
Date
2019
Location
New York, NY
Role
Agency Selection, Art Direction, Project Management, Designer
Digital Brochure
The Pierrepont is a luxury apartment building located in Brooklyn Heights, NY. The development of the brand was especially important because of the building's target demographic. The brand is elevated and the I oversaw the effort included Agency Selection, Naming, Brand Positioning, Air Direction, Creative Visual Identity, Marketing Collateral development and a custom Website Design and Development.
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